Vorwerk at a Glance

Vorwerk is the number one direct sales company in Europe and the world’s leading direct seller of premium-quality household appliances. The internationally active family-owned company was founded in Wuppertal, Germany, in 1883. Vorwerk’s core business is the production and sale of high-quality household products (kitchen machine Thermomix ®/Bimby®, vacuum cleaner Kobold/Folletto). Vorwerk always seeks direct contact with its customers. The advisors are at the focus of its activities and serve as the main points of contact. The akf group is also part of the Vorwerk family. Vorwerk recorded consolidated sales of EUR 3.2 billion (2023) and is active in more than 60 countries.

Group Sales

in EUR million
3,208.3

100000

self-employed advisors
worldwide

5 mio. +

Cookidoo® subscriptions
worldwide

Key Figures of the Vorwerk Group

in EUR million	2020	2021	2022	2023
Group sales	3,181	3,383	3,171	3,208
New business, akf group	1,239	1,026	1,178	1,253
Balance sheet total	5,507	5,486	5,313	5,565
Partners’ equity	1,473	1,475	1,405	1,491
Equity ratio in % (akf fully consolidated)	27	27	26	27
Financial assets	1,249	1,372	1,380	1,264
Other fixed assets	1,433	1,355	1,230	1,365
Current assets	2,737	2,669	2,636	2,859
Cash and cash equivalents^*	1,178	1,360	1,294	1,405
Capital expenditure^**	391	395	446	575
Depreciation**	304	336	300	294
Personnel costs	636	656	624	605
Number of employees	12,260	11,698	9,394	9,127
Self-employed advisors^***	577,993	577,092	213,447	94,231

^* Including short-term realizable assets
^** Excluding financial assets
^*** JAFRA Mexico and USA included until March 31, 2022

Group Management Report 2023

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Consolidated Financial Statements 2023

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Vorwerk Group

Vorwerk SE & Co. KG
Mühlenweg 17–37
42270 Wuppertal
Germany
Phone: +49 202 564-0
EMail: annual.report@vorwerk.de
www.vorwerk-group.com

Executive Board

Dr. Thomas Stoffmehl
Speaker of the Executive Board
Hauke Paasch
Member of the Executive Board
Dr. Thomas Rodemann
Member of the Executive Board

Supervisory Board

Dr. Jörg Mittelsten Scheid
Honorary Chairman
Dr. Rainer Hillebrand
Chairman
Daniel Klüser
Vice Chairman

Dr. Hildegard Bison
Frank Losem
Dr. Stefan Nöken
Wolfgang Kölker
Dr. Timm Mittelsten Scheid

International Presence

Our Markets

Austria
Canada
China
Czech Republic
France
Germany
Italy
Japan
Mexico
Poland
Portugal
Spain
Sweden
Switzerland
Taiwan
The Netherlands
Turkey
United Kingdom of Great Britain
and Northern Ireland
United States of America

Major Export Countries

Argentina
Australia
Belgium
Brazil
Bulgaria
Chile
Colombia
Croatia
Cyprus
Denmark
Estonia
Greece
Guatemala
Hungary
Iceland
Israel
Kazakhstan
Malaysia
Malta
Morocco
New Zealand
Norway
Panama
Paraguay
Peru
Romania
Singapore
Slovakia
Slovenia
South Africa
Thailand
United Arab Emirates
Uruguay
Vietnam